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Cobrain

Service 07 · Digital Marketing

Digitalmarketingthatturnsadspendintorevenue.

Social media management, content and paid campaigns on Meta and Google — planned, produced and optimized by one team, with tracking that shows exactly what’s working.

  • Social media management
  • Content creation
  • Meta Ads
  • Google Ads

02The problem

Most businesses are spending on marketing — and guessing at what works.

Posting without a plan and running ads without tracking burns budget fast. Here’s where marketing money quietly disappears.

Live site audit
0of 4 issues found
  • Ad spend
  • Attribution
  • Consistency
  • Creative
  1. 01Pending scanCriticalDetected

    Ad spend climbs while leads stay flat

    Broad targeting, tired creative and no testing mean you pay more every month for the same — or fewer — results.

  2. 02Pending scanCriticalDetected

    No idea which channel brings customers

    Without proper tracking, pixels and UTMs, most sales look like they came from nowhere — so you can’t double down on what works.

  3. 03Pending scanWarningDetected

    Social media that goes quiet for weeks

    Posting only when someone has time kills your reach — audiences and algorithms both reward consistency.

  4. 04Pending scanWarningDetected

    Content that blends into the feed

    Generic stock visuals and copy don’t stop the scroll, so even strong offers get ignored.

Illustrations

We run marketing that pays for itself.

Consistent content, scroll-stopping creative and Meta and Google Ads campaigns with tracking that ties every dollar to results.

See what we build

03What we build

The right channels for your audience and budget.

Every channel plays a different role — fast leads, long-term brand, or both. We build a mix around your goals and show you exactly what each one delivers:

Meta Ads

Reach the right people on Facebook & Instagram.

Precisely targeted campaigns with scroll-stopping creative and constant testing, tracked through to leads and sales.

Best for

  • Lead generation
  • E-commerce sales
  • Local promotions

What we deliver

  • Audience & creative strategy
  • Ad creative production
  • Pixel & conversion tracking
  • Weekly optimization

Fit profile

Our take
Speed to results
5/5
Targeting precision
5/5
Brand building
4/5
Lead quality
3/5
Budget flexibility
5/5

Ideal for

  • E-commerce
  • Local services
  • Coaches & courses
Compare all marketing channels at a glance
Compare all marketing channels at a glance (our take, 1–5)
CriteriaMeta AdsGoogle AdsSocial media managementTikTok & short videoYouTube & video adsEmail marketing
Speed to results
Targeting precision
Brand building
Lead quality
Budget flexibility

04Built in by default

Marketing built on tracking, testing and transparency.

Spending money on ads is easy. Knowing what it earned is the hard part. Every campaign we run comes with accurate tracking, constant testing and reporting you can actually read.

  • ReportingIncluded

    Reports in plain English

    Clear reports on spend, leads, cost per lead and return on ad spend — with what we’re changing next and why.

  • TrackingIncluded

    Every conversion counted

    Pixels, Conversions API, GA4 and call tracking set up properly — so the platforms optimize for real customers.

  • Creative testingIncluded

    Always testing, always learning

    New hooks, visuals and offers tested every month; winners scale and losers are cut fast.

  • Account safetyIncluded

    Your accounts, protected

    Ad accounts and pixels in your name, policy-compliant ads, brand-safe placements and budget caps.

  • Landing pagesIncluded

    Pages built to convert

    Fast, mobile-first landing pages matched to each campaign — because great ads die on slow pages.

  • Search adsIncluded

    Show up when buyers search

    Tightly themed Google Ads with strong copy, extensions and negative keywords — no wasted clicks.

  • OwnershipIncluded

    100% yours — no lock-in

    Ad accounts, pixels, audiences and every creative live in your name — if we ever part ways, you keep everything.

Also in every project

  • Competitor research
  • Audience strategy
  • Retargeting
  • Ad creative production
  • Weekly optimization
  • Monthly strategy call

05How we work

The first 8 weeks of growth — and how we keep compounding.

Great campaigns aren’t launched and left alone. Here’s exactly how we set up, launch and improve your marketing in the first two months — and what happens every month after.

  1. Phase 01 / 06Week 1

    Audit & strategy

    We audit your current accounts, website and competitors, define your audiences and offers, and set targets for cost per lead and return.

    You’ll receive

    • Account audit
    • Channel strategy
    • KPI targets
    Your part
    Access to ad accounts and a strategy call.
    Milestone
    Strategy approved
  2. Phase 02 / 06Weeks 1–2

    Tracking & analytics setup

    Pixels, Conversions API, GA4, call tracking and dashboards set up and tested, so every lead and sale is measured accurately.

    You’ll receive

    • Conversion tracking
    • GA4 setup
    • Live dashboard
    Your part
    Website access or a quick call with your developer.
    Milestone
    Tracking verified
  3. Phase 03 / 06Weeks 2–3

    Creative production

    Ad copy, images and short videos produced around your offers, with several hooks and angles ready to test.

    You’ll receive

    • Ad creatives
    • Ad copy
    • Landing page tweaks
    Your part
    Approve creatives and share brand assets.
    Milestone
    Creatives approved
  4. Phase 04 / 06Weeks 3–4

    Launch & testing

    Campaigns go live with structured tests on audiences, creatives and offers, and budgets kept tight while we learn.

    You’ll receive

    • Live campaigns
    • Test plan
    • Weekly updates
    Your part
    Respond quickly to new leads so we can judge quality.
    Milestone
    First leads in
  5. Phase 05 / 06Weeks 5–6

    Optimize

    We cut what doesn’t work, double down on what does and refine targeting, bids and landing pages based on real results.

    You’ll receive

    • Optimization log
    • Creative refresh
    • Monthly report
    Your part
    Share lead quality and sales feedback.
    Milestone
    Targets on track
  6. Phase 06 / 06Week 7 onward

    Scale & expand

    Budgets move to the winning campaigns, new channels and audiences are tested, and growth is planned month by month.

    You’ll receive

    • Scaling plan
    • New channel tests
    • Monthly strategy call
    Your part
    Agree budget and growth goals with us.
    Milestone
    Ready to scale

The first 8 weeks of a typical engagement. After that, campaigns are optimized continuously with monthly reporting. Results depend on budget, offer and market.

06Ways to work together

Grow your business the way that fits your goals.

Need a steady stream of leads, a big launch or a second opinion on your ads? Pick how you want to work with us — your ad spend always stays in your accounts.

Which sounds like you?

  • Best match

    Monthly management

    Full-service campaigns, optimized every week.

    Strategy, creative, campaign management, tracking and reporting across Meta, Google and more — all handled by one accountable team.

    Pricing
    Monthly fee
    Ad spend
    Paid directly by you
    Commitment
    Flexible

    Best for

    • Businesses ready to scale
    • Ongoing lead generation
    • E-commerce growth

    Includes

    • Strategy & campaign management
    • Creative production & testing
    • Monthly reporting & strategy call
  • Best match

    Launch campaign

    A focused campaign for a launch or promotion.

    Strategy, creative and paid campaigns built around a product launch, event, opening or seasonal promotion — run for a set period with clear goals.

    Pricing
    Fixed campaign fee
    Duration
    Set period
    Ad spend
    Paid directly by you

    Best for

    • Product & store launches
    • Events & openings
    • Seasonal promotions

    Includes

    • Launch strategy
    • Creative & landing page
    • Campaign setup & management
  • Best match

    Ads audit & strategy

    A clear, honest look at what’s going wrong.

    We audit your ad accounts, tracking, creative and landing pages, then deliver a prioritized plan — run it yourself or have us do it.

    Pricing
    Fixed fee
    Output
    Written action plan
    Then
    DIY or hand it to us

    Best for

    • Ads with rising costs
    • Unclear or broken tracking
    • In-house teams wanting a review

    Includes

    • Ad account & tracking audit
    • Creative & funnel review
    • Prioritized action plan
  • Free discovery call
  • Ad accounts in your name
  • Transparent reporting
  • No markup on ad spend
  • Flexible commitment

07FAQ

Digital marketing FAQs.

Straight answers to what businesses ask most about paid ads, social media, budgets, results and reporting.

12 answers

  • It depends on your goals, market and how much a customer is worth to you. We recommend a starting budget that’s large enough to test properly, then scale what works. Your ad spend is paid directly to Meta or Google from your own accounts.

  • Ongoing campaign management is a monthly fee, launch campaigns and audits are fixed fees, and ad spend is always separate — paid by you directly, with no markup.

  • No. Our monthly management is flexible, because we’d rather earn your business with results every month.

  • Google Ads captures people actively searching for what you offer, while Meta (Facebook and Instagram) creates demand by reaching the right audience before they search. Many businesses need both — we’ll recommend the right mix for your goals.

  • Yes. We write ad copy and produce images, carousels and short-form video, and we test several angles to find what works best.

  • Yes. We plan, design and publish content, manage your community and connect organic social with your paid campaigns.

  • Paid campaigns can start bringing leads within the first few weeks, while results improve as we test and optimize over the first two to three months. Results depend on your budget, offer and market.

  • With accurate conversion tracking — pixels, Conversions API, GA4 and call tracking — we measure leads, cost per lead, sales and return on ad spend, not just clicks.

  • Clear monthly reports on spend, leads, cost per lead and return on ad spend, plus what we tested, what we learned and what we’ll do next — explained in plain English.

  • You do. Ad accounts, pixels, audiences and all creative stay in your name — if we ever part ways, you keep everything.

  • Yes. Our ads audit reviews your accounts, tracking, creative and landing pages and delivers a prioritized plan to fix what’s wasting budget.

  • Yes. We build fast, mobile-first landing pages matched to each campaign, because great ads fail on slow or confusing pages.

Still have a question?

Email admin@cobraintech.com or book a free call.

Book a free call

09Let’s talk

Ready for marketing you can measure?

Tell us about your goals. On a free call we’ll review what you’re doing now, spot quick wins and recommend the right channel mix.